BUSINESS SCIENCES
| ECTS | Code | Availability |
| 2.0 | MGO3S_EIS | English* |
Syllabus:
OBJECTIVES:
– Know the various elements of innovation and change
– Understand the importance of innovation in the third sector
– Understand the importance of collaborative strategies
– Identify the impact of social innovation in the third sector
CONTENTS
- Social Innovation
a) What is Social innovation
b) Who promotes Social Innovation
c) How to generate ideas
d) Develop prototypes and pilot ideas
e) Assessment and Scaling up
2. Social Entrepreneurship: Methods and Techniques
*English* The courses available in English are depending on the number of attending students
| ECTS | Code | Availability |
| 5.0 | MGO3S_CGRS | English* |
Syllabus:
GENERAL OBJECTIVES:
1. identify and understand the evolution of the concept of corporate governance.
2. Identify and understand the evolution of the concept of social responsibility and sustainability in organisations.
SPECIFIC OBJECTIVES:
1. Understand the concepts, models and theories associated with corporate governance
2. Apply appropriate concepts to develop network governance
3. Understand the basic concepts associated with social responsibility in organizations and sustainability
4. Identify and understand the dimensions of Sustainable Development
CONTENTS
Part I – Corporate Governance
– Corporate Governance: Structure, Models and Basic Theories
– Internal and External Mechanisms of Corporate Governance
– The new challenges and trends of corporate governance
Part II ? Social Responsibility of Organizations and Sustainability
– Social Responsibility of Organizations
Social Responsibility management and communication instruments
– Sustainable Development
Interconnection between the Public Sector, the Private Sector, and the Third Sector
Gender Equality and Sustainability
*English* The courses available in English are depending on the number of attending students
| ECTS | Code | Availability |
| 5.0 | MGO3S_M | English* |
Syllabus:
– Explore the nature and fundamental principals of Marketing
– Characterize the marketing environment and its actors
– Evaluate strategic marketing decisions
– Explore core marketing strategies (SDTP approach)
– Define, explain and apply the marketing mix to concrete problems and situations of the non-profit sector
CONTENTS
1-Marketing concept and process
2 Marketing Strategy and Environment
3 Market segmentation, selection of target markets and positioning
5 Marketing Mix Decisions
*English* The courses available in English are depending on the number of attending students


